Q2 of 2026 has been one of our most active quarters yet. Across both lettings and sales, the SW London market has held firm, and in many areas, pushed ahead. Beaufort Green is proud to report Here’s our dispatch from on the ground in Fulham, Parsons Green, Brook Green, and Hammersmith, and what it means for the months ahead.
Lettings
The Renters' Rights Act: business as usual
- The Renters' Rights Act dominated much of the industry conversation this quarter, but for our clients, it has been smooth sailing.
- We kept landlords and tenants fully informed ahead of changes, ensured all compliance requirements were met early, and haven't seen any meaningful disruption to our managed portfolio.
- Our view is if you're running a well-managed property and treating tenants fairly, this is simply business as usual. Both sides now have greater clarity and more defined rights, and we think that's a positive thing.
- Tenants are staying put in well-maintained properties, and landlords are maintaining their stock accordingly. The relationship between the two is in good shape.
Stock levels and rental prices
- Concerns about a flood of landlords exiting the buy-to-let market didn't materialise. Those who intended to sell up had largely done so in previous quarters.
- Rental prices continue to rise. When a tenant does serve notice, we move quickly to minimise void periods and achieve the strongest possible rents for landlords in the current market.
- We're heading into what should be a busy month in lettings – demand is strong and well-priced properties in good condition are letting quickly ahead of the school year beginning after the summer.
Sales
A more active quarter
- Q2 was more transactional than Q1, as expected. Buyers are getting on with it, and the seasonal rhythm of the sales market always brings stronger activity in May and June, with most buyers aiming to be settled ahead of September.
- We agreed 33 sales this quarter, predominantly across SW6 and W6 – a healthy increase on Q1 and a reflection of continued buyer appetite in our core patch.
- This also means Beaufort Green is number one for sales agreed in SW6 and W6 for 2025–2026. We're extremely proud of the hard work of our small team and grateful for the trust our clients place in us.
What's driving buyer decisions
- Outdoor space and proximity to the river remain the top priorities for buyers in our area.
- Properties in turnkey condition are trading considerably better than those requiring work.
- Base rate has held steady, and buyers are capitalising on that stability. Now is a good window.
A word on stamp duty
- We’re also watching the direction of property tax policy closely. Depending on how proposals develop, Q3 could bring a shift in buyer behaviour – something we'll be keeping our clients updated on through our monthly newsletter and beyond.
If your property hasn't sold yet
- Don't wait until August. Come the summer slowdown, property market activity drops and you lose momentum after the buyers who wanted to transact before the new school year have left the market.
- Now is the time to revisit your marketing strategy, including pricing, photography, and listing content. A fresh, focused push in the next few weeks that makes use of our innovative content approach, rich database of private buyers and off-market strategy will serve you far better than holding out.
Looking ahead to Q3
The next few months of summer offer an opportunity across both lettings and sales. Stock levels in the sales market are tighter than demand, which creates urgency for buyers and better outcomes for sellers who are priced and presented correctly. In lettings, we expect continued rental growth and a busy period for new instructions.
As always, if you'd like to talk through what any of this means for your property, we're here. Reach out to us at hello@beaufortgreen.co.uk to set up a no-obligation conversation!